The Centers for Disease Control and Prevention has launched a national campaign to help fight the prescription opioid crisis in this country.

The campaign will use online advertising, billboards, newspapers and radio/TV ads to increase awareness about the risks of opioids.

The Rx Awareness campaign is targeting adults aged 25-54 who have used prescription pain pills at least once either medically or recreationally.

The commercials have the tag line, "It only takes a little to lose a lot."

“The U.S. Department of Health and Human Services is committed to using evidence-based methods to communicate targeted messages about the opioid crisis and prevent addiction and misuse in every way we can,” said HHS Secretary Tom Price, M.D.

He added, “Prevention is a key piece of the five-point strategy HHS unveiled under the Trump Administration for combating this crisis, which has left no corner of America untouched.”