BETHLEHEM, GA — A special holiday postmark draws thousands to a post office in a small town just east of Metro Atlanta.

For decades, the Bethlehem post office has marked holiday cards with a stamp that reads, “Season’s greetings from Bethlehem.”

Postmaster Calvin Mansfield says that postmark alone leads to a jump in customers every December.

For some, it’s a family tradition that draws people from across the Southeast.